Group Taiga
Lova Yatak
E-commerce

Lova Yatak

Client

Lova Yatak

Expertise

  • E-commerce Development
  • Brand Strategy
  • Product Visualization
  • Content Creation

Release

2024

The Challenge

Lova needed to differentiate in the competitive mattress market by emphasizing their sleep technology and quality craftsmanship. Online mattress shopping required building trust and reducing purchase anxiety.

Our Approach

Positioned Lova as a sleep technology company rather than just a mattress seller. Focus on education, transparency, and building confidence through detailed product information and customer testimonials.

Design & Build

Built a content-rich e-commerce platform with interactive product comparisons, sleep science education center, and virtual showroom tours. Implemented a sophisticated product recommendation engine based on sleep preferences.

Outcome

Doubled online sales within first quarter, 75% reduction in return rates through better product matching.

Bigahome - E-commerce project by Group Taiga