AR/VR
LUNAAR Vision
Client
LUNAAR
Expertise
- 3D Modeling
- AR Experience
- Interactive Design
- WebGL Development
Release
2024
The Challenge
LUNAAR's products are complex and technical. Traditional 2D imagery failed to convey the intricate design and mechanical innovations of their hardware.
Our Approach
System thinking across product visualization and technology. We focused on making complexity accessible without oversimplifying the technical excellence.
Design & Build
Built a web-based AR platform and interactive 3D viewer that allows potential customers to 'explode' the product components and see the internal workings in real-time. WebGL-powered for seamless browser experience.
Outcome
Direct sales inquiries increased by 40% as customers felt more confident in their understanding of the technical value proposition.
