Group Taiga
Kelebek Mobilya
E-commerce

Kelebek Mobilya

Client

Kelebek Mobilya

Expertise

  • AR/VR Development
  • E-commerce Platform
  • UX Design
  • Digital Transformation

Release

2024

The Challenge

Kelebek Mobilya needed to bridge the gap between online shopping and the tactile experience of choosing furniture. Customers were hesitant to purchase large furniture items without seeing them in their own spaces.

Our Approach

We developed a comprehensive phygital strategy that seamlessly integrates augmented reality with e-commerce functionality. System thinking across retail experience, technology, and customer journey mapping.

Design & Build

Built a custom AR platform allowing customers to visualize furniture in their homes at true scale. Integrated with the e-commerce backend for real-time inventory and seamless checkout. Mobile-first design with WebAR capabilities.

Outcome

Winner of GIGI Awards 2024 (Retail Experience & VR/AR Technology), The Hammers 2023 (Best VR/AR Solution), Brandverse Awards 2023 (Best Digital Customer Experience & Best VR/AR Technology Usage), and Altin Orumcek 2023 (1st Place Retail & E-commerce).

Dogtas - E-commerce project by Group Taiga